A dialer built into your dealership CRM, not a separate app

Sales staff live in the CRM all day, chasing vehicle enquiries and trade-in leads. WebCallHub puts a Call button next to every lead — the salesperson's browser or desk phone rings first, then the customer, showing the dealership's number — and every call, answered or not, is written back to that lead's record.

Calls happen outside the CRM, so follow-up slips

A salesperson calls a lead from their mobile or the showroom landline. The CRM never hears about it — no duration, no outcome — unless someone remembers to log it afterward, which is the first thing that gets skipped on a busy lot. Hot leads go cold because nobody can see who was called, when, or what they said.

Every enquiry call starts and ends inside the CRM

Your CRM syncs a thin lead list to WebCallHub — id, name, phone, vehicle of interest, owning salesperson — and a Call button appears next to each one. The call and its outcome write straight back.

One click, dealership number shown

The salesperson's browser or desk phone rings first, then the lead — showing the dealership's number, never a personal mobile.

Repeat callers reach their salesperson

A customer calling back the dealership number is identified and routed to the salesperson who owns them, ahead of the general desk.

Every call becomes a record

Direction, length and status are logged automatically, plus an outcome (interested, test drive booked, not interested, callback, no answer, wrong number) with free-text notes.

A callback is a date, not a memory

Picking "callback" creates a dated follow-up. Sales managers see the whole floor's call volume and outcomes, not a reconstructed guess.

What a dealership sales desk actually needs

  • A dealership that calls internet leads and trade-in enquiries from its own CRM all day
  • A sales manager who wants call volume and outcomes reported per salesperson
  • Repeat customers routed to the salesperson who already knows their deal, not a shared line
  • A team moving off a personal-mobile-based follow-up process that leaves no record

Frequently asked questions

What is an auto sales dialer?

Click-to-call built into the dealership CRM sales staff already use, rather than a separate phone app: a Call button next to each lead rings the salesperson first, then the customer, and writes the call's outcome back to that lead's record automatically. WebCallHub's version is the Auto Sales Desk plan — the same Calling Desk plan sold to recruiting, property and insurance teams, priced per seat from $39/seat/month, 500 PSTN minutes per seat pooled.

Which dealership CRM does this connect to?

There is no prebuilt, named connector for a specific dealership CRM or DMS — the integration is WebCallHub's API plus a webhook that your CRM's developer (or your DMS vendor) wires up, typically an afternoon's work. Talk to sales before buying if your CRM/DMS integration needs verifying first.

What gets written back to the lead record?

Every call, including ones nobody answers: direction, duration, status, and an outcome the salesperson picks from a fixed list, with free-text notes. A callback outcome creates a dated follow-up.

What does it cost?

The Auto Sales Desk plan is sold per seat from $39/seat/month ($34 from 5 seats, $29 from 10, $25 from 25, $21 from 50), with 500 PSTN minutes per seat pooled across the desk and $0.04/minute beyond that. Self-serve up to 200 seats; larger dealership groups are quoted.

What can't it do?

There is no power or predictive dialer, no local-presence number pool, and nothing pushes to the CRM in real time — the CRM polls WebCallHub's API for new call records or receives a webhook. Outbound calls are recorded only when the workspace sets recording to always-on.

Put a Call button next to every lead

Talk to sales about the Auto Sales Desk plan and your dealership CRM's integration.

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